Monthly Archives: November 2021

How to Make A Fabric Banner?

Marketing campaigns focus on increasing brand visibility, attracting more customers and covering more and more target audiences. Banners are an integral part of any offline campaign. When placed strategically, banners grab attention, convert target customers and create a buzz. Fabric banners are the oldest form of banners that are cost-effective and help create a better recall value. Do you wish to know how to make a fabric banner? Here are the steps involved in making a fabric banner.

Making a banner that stands out

To make a fabric banner you need the following materials. Make a note of these and gather them before you begin.

  • One main fabric
  • One Backing Fabric
  • A lining
  • Fusible Web
  • Scissors
  • Tape
  • Dowel

Let us see the steps for making the banner.

  1. Cut the main fabric in the desired shape of the banner.
  2. Cut the backing fabric of the same shape and keep the remainder aside for applique
  3. Use the applique fabric to trace the letters of the message you wish to display on the banner.
  4. Place the fusible web paper on the wrong side and trace the letters, but reversed.
  5. Now stick the fusible web paper and the applique with letters together using a hot, dry iron. Once properly stuck, you may cut out the letters.
  6. Remove the paper backing and your letters will be ready to stick onto the main fabric banner
  7. Place the main banner on the right side up and carefully place all the letters with proper alignment. Make sure the margins from the sides are equal.
  8. Stitch around the letters to make them stand out.
  9. With the main banner ready, you will need to stitch an interlining cloth to the back so that the banner hangs properly.
  10. Stitch around the borders to complete the neat and clean fabric banner.

What are three essential things to keep in mind?

The design of any fabric banner forms the crux of it. Once executed correctly, it maximizes the impact of the ad and makes it more effective. Although there are a lot of little things that you will need to keep in mind while creating a fabric banner, however, here are three important things that you will need to keep in mind while working on your own:

  • Maximize impact using Colour – The right colour can change your banner from good to excellent. Bright colours or colours complementing the company logo will create a longer-lasting recall in your target audience. A light background will enhance the other elements like text and images. When discussing your design for same day printing, avoid white and yellow colour combinations as it makes the message unreadable.
  • Eye-level Design – People are trained to read from top to bottom. Also, the centre of the banner is the place to put your message. The top is reserved for the company logo and other relevant images. The banner design is always kept simple and the font selected should have the following properties:
    • Big enough for distant reading
    • Soothing to read and not of garish appearance
    • The amount of text should be minimal for the largest impact.

Cluttered banners are strictly not allowed.

  • Using high-quality images – For maximum impact, images going on your fabric banner should be higher than 300dpi. They need to be saved in CYMK format as well. When you discuss this with your print services for next day printing, ensure that the right image quality is provided. Using high-quality, royalty-free images is crucial to reach the intended purpose of the banner.

Designing, printing, painting or stitching a fabric banner is an easy task. If you want to create a banner for your shop, for your room, or the neighbourhood, you can easily make one with minimum effort. You may also want to seek advice from professional printers. These professional companies like RM Gregory offer a gamut of services that you are looking for. Whether it is the fabric banner or a printed banner, these professionals are the one-stop-shop for all your banner and printing needs. If you find yourself dealing with a lot of preparations and wish to outsource the banner creation, you can get in touch with RM Gregory to ease your burden.

How to make a magazine

How to Make A Magazine

Designing your magazine can be a lot of fun. If you are doing it for the first time, it can be challenging too. If you are planning to make a magazine, this article will be a good guide for you to understand how you can design your magazine from end to end.

Magazines are fun to read, visually pleasing, and are a great platform to market products and services. Follow this post to know how to make a magazine in a few simple steps.

Steps to make your magazine

  1. Choose a topic: Having a catchy subject is the most essential for a magazine. Choose a topic that is in sync with your area of expertise and area of interest of the target audience. The topic can be anything from music, travel, health, fashion, or interior decoration. If you have deep knowledge of that topic, you will better engage with the readers.
  2. Pick a title: The title you choose must be short, crisp, and catchy. While selecting a title, you should aim to create a brand that leaves a mark on the readers.
  3. Decide the cover article: The cover article of every magazine receives maximum attention. In a travel magazine, the cover article could be a highlight or topic discussed in detail in the magazine.
  4. Find a cover image: Wondering what a compelling magazine cover is? Your cover page should have the most attractive elements at the top and center. A good rule is to divide the page into a 3X3 grid and plan the placement of various elements around these grids.
  5. Design the masthead: The masthead defines the brand. All known magazines like Time, Vogue, Forbes, Autocar have unique mastheads. It is good to use the same font in all your editions to create a consistent brand. You may play with the colors depending on the background. You may choose to have the masthead either in front of your cover image or behind it.
  6. Write the articles: Readers who return to read the magazine and follow the editions do so for the content. Depending on the scope of your magazine, you may have to spend a few weeks to months on content creation.
  7. Add the graphics: Cover image is not the only graphic needed for a good magazine, you also need interesting and attractive graphics and photos throughout the magazine. Graphics attract the readers visually and draw them to read the magazine. You can search for high-quality images on the internet, make sure you do not pick ones that lead to infringement issues.
  8. Choose a few feature articles: Besides the cover article, you should highlight a few more articles on the cover. Pick the ones that will be of the highest interest to the readers. You can also add the page numbers so that readers know where to find the article that interests them. A handy trick is to select the articles with the best quality research or are the longest.
  9. Use thumbnails: If you are creating an e-magazine you should place thumbnails such that the images stand out while complementing the background.
  10. Create the table of contents: Once you have collated all the articles and respective graphics, you should build a table of contents. This is essential for the convenience of readers.
  11. Design the back page: An attractive back page is as important as the cover and can be used for advertisements.
  12. Printing tips: If you are creating a printed magazine, keep in mind the below aspects:
  • Quality of paper: Magazines must be printed on glossy paper for the best quality of graphics. Consult a professional service provider involved in promotional item printing for advice on the most suitable paper.
  • Layout: Double-check the layout to ensure it is as per your expectations. Once printing begins, changes will be an expensive affair.
  • Add a full-bleed: A bleed is like a wide margin that is trimmed during printing. Adding a bleed helps ensure there are no blank edges.

With these simple steps, you will be able to make your magazine. In the process, you will experience satisfaction with the creative work and save a lot of money.